Salon Growth Bootcamp

Salon Growth Simplified: 10x Applicants, 20% More Clients, 25% Team Performance Boost!

Ready to make growing your salon more fun and less overwhelming?

Join me in our next cohort starting in February and learn step-by-step exactly how to do it!

SAVE MY SPOT

Want to talk to Stefanie to see if it's a fit? Grab time here.

Salon Growth Bootcamp

Salon Growth Simplified: 10x Applicants, 20% More Clients, 25% Team Performance Boost!

Ready to make growing your salon more fun and less overwhelming?

Join me in our next cohort starting in February and learn step-by-step exactly how to do it!

Want to talk to Stefanie to see if it's a fit? Grab time here.

What to expect

How it works:

You and your team can watch the video lessons at your convenience, setting aside 1-2 hours each week to learn on your own time. Then, complete the homework and bring it to the live session with Stefanie, where she’ll review your work, provide feedback, and answer any questions to ensure you're executing everything correctly. Stefanie will guide you every step of the way—no getting stuck. Plus, you’ll have the flexibility to reach out anytime between sessions and get a response within 24 hours.

01

Confidence

Master the recruiting, marketing, and leadership strategies you need to take your business to the next level in just one month! (4 weeks of class!)

02

Virtual Live Learning

Watch weekly video lessons at your convenience, then join Stefanie live each week for a one-hour session. Get personalized feedback on marketing, interviews, Instagram, school presentations, recruitment, team dynamics, and more. Bring your questions and gain expert insights to boost your salon’s growth.

03

Accountability from Stef

Learn from the top recruiting & marketing expert in the beauty industry, live each week in class and work with her to stay accountable to your execution goals.

04

Fast Results

Start seeing results right away as you implement what you learn each week. One thing that makes this course so successful is we get your team involved so everyone knows their part of the work and it doesn't all fall on you! Tuition includes you plus 5 additional team members.

05

2 Bonuses! On-going support for the win!

Have a private one hour strategy session directly with Stefanie following your Bootcamp AND get 3 months of FREE ongoing support in the VIP Monthly Mastermind, where you can ask Stef and other industry coaches all your questions.

The next training starts in:

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Hours
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Want to talk to Stefanie? Grab time here.

2025 Bootcamp first half start dates.

Are Wednesdays or Thursdays best for your team?

Wednesday Sessions always run 12-1EST with the following start dates:

Feb 12th, March 12th, April 9th, May 7th, June 4th

Thursday Sessions always run 11-12EST with the following start dates:

Feb 20th, March 20th, April 17th, May 15th

Each cohort runs consecutively for 4 sessions.

Being a good salon owner isn't just about being a good leader.

It's about creating systems that support the growth of your salon. A strong leader delivers results, and that begins with establishing the right systems to ensure you have the team in place for sustainable growth.

Join this 4-module, once-a-week live virtual class to unlearn outdated recruiting methods and revamp your hiring process for real results. You'll also master the skills to fix broken marketing strategies, drive retail and service sales via Instagram—even if you're new to it—and make email marketing work beyond just discounts and reminders. Additionally, you'll learn essential leadership practices proven by industry data to help you attract and keep top talent.

Sick of feeling like hiring and marketing are never ending tasks?

Revenue Scale

Looking to scale your team and hit your next (or first!) million in revenue?

Want to join us? Click here.


Stress Relief

Want to stop the chaos when someone leaves or when your books are looking bare? Let’s streamline your hiring and client systems to keep things flowing smoothly.


Support

Tired of feeling like nothing gets done unless you handle it? Bring your team to class and let Stefanie help you set up repeatable systems and clear accountability, so everyone knows exactly what they’re responsible for.


Stef Fox Speaking at Intercoiffure to salon owners on marketing success.

Confidence

Want to confidently use social media to attract top salon talent and more new clients? Need support getting your team on board with your Instagram? Want to set yourself apart as a beauty authority in your community and start selling more retail?


Dream Hires & Clients

Tired of the crazy cycle where you hire, train, and lose talent? Or the one where you gain new clients, only to lose them due to poor retention?


Ready to become a more successful salon owner?

Sign up now for the next Salon Growth Bootcamp and become the leader your business needs—armed with systems that drive revenue growth and make owning a salon more fun!

Have questions? Book a call with Stefanie Click here.

Classes starting monthly.


Words of praise from past attendees

Working with Stefanie transformed our 38 year old business! After taking her bootcamp and continuing with her as a coach, we hired 56 stylists, created a recruiter role in our business, and have a waitlist to work here! Our growth in the last four years has been incredible!

Helen Salon Owner

Scott Miller Salon

"

I hired Stef out of frustration. I had spent 26K the year prior on Indeed and none of those candidates stayed with us. I was stuck at 25 employees and couldn't grow. She helped me build and adapt a marketing and recruiting plan that has been so successful. Hiring is no longer a problem for my salon!

Kristen Salon Owner

Gramercy Salon

"

I took the Recruiting Bootcamp with Stef and it was the best business investment. She helped us recruit the talent we needed to grow and successfully transition a booth rental stylist onto our team- our first experienced hire!

Jacqueline
Salon Owner

Meraki Salon

Jacquline Salon Owner

Have Questions? We Have Answers.

Who's this class for?

This live virtual class is tailored for salon owners and leaders eager to scale their teams and reach their next (or first!) million in revenue. Trusted by some of the top salons across the country, this course will teach you how to build an effective recruitment and marketing process that generates a steady pipeline of top candidates and clients. Say goodbye to reactive hiring and gaps in your books, and hello to a smoother, more strategic approach that helps you stop losing revenue.

What's the time commitment?

For best results, plan 2-3 hours per week to learn and apply your strategies. We recommend spending 1-2 hours as a team watching the video lessons and completing the homework, then joining Stefanie for the live one-hour session each week. After the bootcamp, you’ll have a one-on-one strategy session with Stefanie and 90 days of the monthly mastermind. Salons that follow this routine see faster results as they begin implementing right away.

Am I guaranteed results?

While we'd love to be able to guarantee your results we aren't fortune tellers and your results 1000% depend on your execution of the learning.. What we can guarantee is that you'll be given the tools, techniques, and support you need to start making incredible hires and booking more new clients. And if you are doing the work and not seeing results you get our guaranteed support until you do!

Do you offer 1:1 Coaching?

YES! We offer 1:1 coaching following the bootcamp to any salon that needs a little more accountability to action. We help support salon owners and their teams in this coaching. But you also get a FREE 90 day VIP Mastermind membership with your program so that is the best place to start!

About the Coach

Stef Fox is a seasoned beauty industry professional with over 20 years of experience. From hairdresser to salon owner, she has built a reputation as the leading recruiting coach in the beauty world, delivering proven results. Trusted by some of the industry's largest salon brands—including Van Michaels, Penzone Salon and Spa, Coles, Scott Miller and Gadabout—Stef works closely with top manufacturers to support salons of all kinds. She views salon success as an industry-wide challenge, not a brand-specific one, and collaborates with a wide range of brands to address it. Stef’s hands-on experience, combined with her genuine passion and commitment to salon owners’ success, has earned her respect and "street cred" across the industry. ,

Hire Smarter, Grow Faster:

Build Your Dream Salon.

Register now for the next cohort to help you reach your salons growth goals!

Have questions? Book a quick call with Stef!

Click here