Hey there! I'm Stef... your favorite salon marketing coach.


I help salon owners take the guesswork out of marketing so recruiting new stylists and new clients feels easy!

WORK WITH ME

Tackle the obstacles standing between you and the salon of your dreams.


Ways to work with me

Coaching & Consulting

With a focus on marketing to attract new clients and talent, I help salons drive business growth, while also incorporating leadership strategies to enhance retention.

Keynote Speaking

My passion lies in elevating the salon industry by encouraging salon leaders and stylists to think bigger. I speak on topics such as industry disruption, leadership, and marketing.

Salon Education

Sharing my knowledge and insight with others is one of my passions, so I offer in- salon workshops, and virtual education for salons both large and small salons. These are custom experiences designed for each salon.

You are one click away from:

Confidence to Attract Top Salon Talent

Confidence to Attract High-Paying Salon Clients

Confidence to Grow Your Salons Revenue

You are one click away from:

Confidence to Attract

Top Salon Talent

Confidence to Attract

High-Paying Salon Clients

Confidence to Grow

Salon Revenue