Feeling overwhelmed by recruiting? You’re not alone! But here’s the good news: the best place to start is right in front of you—your team. Stylists often choose where to work based on the culture and team vibe (#2 reason, in fact!). So, why not start showing it off?

Here’s How to Make Your Team the Star of Your Recruiting Strategy

1. Showcase the Day-to-Day Culture
   Share authentic moments from your salon. Think team collaborations, fun breakroom chats, or celebrating wins together.

2. Spotlight Your Stylists
   Post quick team features highlighting their skills, personalities, and why they love working in your salon. It’s a win-win: your stylists feel appreciated, and potential recruits see what they’re missing!

3. Behind-the-Scenes Content
   Share what makes your salon a great place to work—whether it’s training sessions, team outings, or your unique leadership style.

Challenge: One Post a Day for a Week

Start small! Dedicate one post a day to showing off your team and culture. Use captions like:

• “Teamwork makes the dream work! 💇‍♀️ Here’s how we support each other every day.”

• “Meet [Stylist Name], who’s been rocking transformations with us for 3 years! 💕”

• “Behind the scenes: Our team learning a new balayage technique today!”

Call to Action: We’re Hiring!

Ready to grow your dream team? End your posts with a simple invite:

• “Think you’d fit in? Apply with us today—we’re hiring!”

• Include a link to your application or career page to make it easy for potential candidates.

Consistency is key. These posts will help potential team members see what sets your salon apart and attract talent that aligns with your vision.

Ready to give it a try? Start with one simple post today and watch how it resonates!

Cheers to building your dream team!

Your favorite marketing coach-

 Stef Fox 🦊