In the ever-evolving beauty and wellness industry, the success of a salon business hinges not only on its ability to stay current with trends but also on the strategic management of its most valuable asset: its staff. The notion of constant hiring might seem smart at first, but it’s counterintuitive. Instead salons should consider adopting […]
In the fast-paced world we live in, recruiting for your salon demands a strategic approach, viewing it as a marketing function aimed at selling a compelling idea – that your salon is the ultimate destination for skilled stylists. Traditional methods of posting job openings and hoping for applicants are no longer effective in today’s bustling […]
Education is important to today’s salon professionals. When asked about how important it is they rank it in the top 5 reasons why they would choose (or not choose) a salon to work in. Interestingly enough this preference for education does not just belong to incoming talent that is finishing school, but also lives with […]
If you start to go down the rabbit hole of thoughts around what you think your team wants from you as a salon owner you’ll find yourself feeling pretty overwhelmed quickly. Our teams want all kinds of things from us that on a good day might make us laugh a bit and on a tough […]
The pains of building a team in the professional beauty industry are not new, they are just different today. The top two challenges I hear from salon owners are The exciting thing about these two problems is that they have the same solution. That means that you can put your energy towards one thing and […]
Salons are experts at creating amazing guest experiences. I imagine that inside your salon, the leadership team is regularly assessing how well they are doing at retaining new and existing clients. If you are anything like me you pay a ton of attention to different experiences you have as a consumer that really “wow” you […]
Learning to write a great job post may require some changes to the traditional help wanted ad. What does it take?
Recruiting salon stylists or any salon talent takes a new level of effort from salon leaders. Making it more critical than ever that you remove every possible barrier for the talent which makes it to the first interview. The last thing you want is to spend time having an interview that you think went great, […]
Recruiting is the thing you hear everyone talking about. Well, almost everyone. Despite the easy assumption that “EVERY SALON is struggling to recruit”, it’s just not true. Some salons have the opposite reality and say “We have tons of applicants coming in.” If you think this sounds crazy, I promise it can be you. I’ve spent […]
The salon hiring field has changed dramatically in the last 5 years. If we wish to remain competitive we have to adapt and change our ways, too.