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Boosting Salon Recruitment: The Power of Building Brand Awareness

In the fiercely competitive beauty and wellness industry, attracting top-tier talent to your salon is more than just posting job listings. Establishing a strong brand presence is key to attracting skilled professionals who align with your salon’s values and vision. Here are three essential tips to help salons recognize the importance of building brand awareness […]

The Journey Upwards: Navigating the Struggles of Becoming a Leader

Leaders are people too. They have the same struggles and hardships that everyone else faces, so what is it that sets them apart with the title “leader”. And how do they work to live up to that name so it’s not just a title.  Todays beauty workforce is looking for a salon where they can […]

The Salon Leaders Story

Sharing the story behind a salon leader can be a compelling way to connect with your employees and potential talent. As leaders it’s easy to convince ourselves that our story isn’t interesting, or compelling, or maybe even worthy of telling. But i’m here to tell you that todays salon talent cares a lot about you- […]

Making Feedback Less Scary

Feedback can quickly sound like a buzzword for salon businesses and land in our “we’ll do that later category.”  The desire to do it later is often rooted in how uncomfortable it makes us to give feedback to our teams. Most salon owners have had the experience of giving feedback to someone where it didn’t […]

Leadership Can’t Take Last Place

Many salons get their start when a stylist decides that they want to open a salon. The beautiful part of this is that you have a business owner who understands the needs of their team because they are also a hairdresser. The hard part about this is that when the hairdresser turned salon owner tries […]

Flip the Script on Your Training Program

Education is important to today’s salon professionals. When asked about how important it is they rank it in the top 5 reasons why they would choose (or not choose) a salon to work in.  Interestingly enough this preference for education does not just belong to incoming talent that is finishing school, but also lives with […]

What Does Flexibility Really Mean to Stylists Today?

The desire for flexibility was perhaps the first big obstacle that salons owners had to contend with when they reopened their doors after the 2020 closures. Not only was it mandated due to government restrictions but the entire beauty workforce seemed to return to work with a desire to work just a little less. Here […]

Prioritize THIS Next Year…

I am proposing that you make your upcoming year the year of investing in yourself as a leader. Attend events, read books, hire a coach, help your leaders get better at feedback, show more appreciation and gratitude. Seriously take on everything you can when it comes to being a stronger leader inside of your salon.  […]

Growth

If you start to go down the rabbit hole of thoughts around what you think your team wants from you as a salon owner you’ll find yourself feeling pretty overwhelmed quickly. Our teams want all kinds of things from us that on a good day might make us laugh a bit and on a tough […]

Solve Your Brand Awareness Problem And Start Hiring

The pains of building a team in the professional beauty industry are not new, they are just different today. The top two challenges I hear from salon owners are The exciting thing about these two problems is that they have the same solution. That means that you can put your energy towards one thing and […]